中国农药市场是一个高度分散的市场。据统计,目前全国农药行业有2 600多个厂家,营销人员接近10万人,私有制企业、民营个体户等逐步成为流通渠道的主流。随着零售商越来越多,农资流通渠道与经销网络也越来越复杂,形成了一支庞大的农资经销队伍。由于超低的经销门槛体系,高度分散的种植市场, China’s pesticide market is a highly fragmented market. According to statistics, at present, there are more than 2,600 manufacturers in the pesticide industry across the country with nearly 100,000 marketers. Private-owned enterprises and private self-employed households have gradually become the mainstream of distribution channels. As more and more retailers, agricultural distribution channels and distribution networks are also more and more complex, forming a huge distribution of agricultural materials. Due to the ultra-low threshold of distribution system, highly decentralized planting market,