报刊之间竞争的本质就是报刊核心力的竞争,而报刊的新闻采编人才和经营管理人才又是构成报刊核心竞争力的主要因素,在报刊核心竞争力中,新闻记者个体的竞争力的作用是尤为重要的,在报刊的品牌和竞争力中起着决定性的作用。这是因为,现代报刊的发展 The essence of the competition between newspapers and magazines is the competition of newspaper core forces, and the newspaper reporters and editors and managers are the main factors that constitute the core competitiveness of newspapers and periodicals. In newspaper core competitiveness, the individual journalist’s competitive power is Especially important, play a decisive role in the brand and competitiveness of newspapers and periodicals. This is because of the development of modern newspapers and periodicals