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党的十八届三中全会要求,整合新闻媒体资源,推动传统媒体和新兴媒体融合发展。为加快落实媒体跨界整合、一体化融合,发展壮大主流媒体占领舆论阵地明确了路线图。近年来,地市级媒体为了应对信息技术的飞跃发展和外来媒体的强势冲击,做强本区域主流舆论影响力优势,大多进行了同介质媒体整合,而把纸媒、电媒、网媒组成一体传媒集团的地市还很少。
The Third Plenary Session of the 18th CPC Central Committee demands that the news media resources should be integrated and the integration of traditional media and emerging media be promoted. To speed up the implementation of cross-border media integration, integration and integration, development and expansion of the mainstream media occupy the position of the public clear a road map. In recent years, in order to cope with the rapid development of information technology and the strong impact of foreign media, prefecture-level media have strengthened the influence of the mainstream media in the region, most of them have integrated with medium media, and integrated the media, media and media The media group’s market is still small.