北京小剧场话剧经历了近三十年的发展已成为北京市现代文化的重要代表之一,它不仅具备鲜明的特色、广受大众欢迎,也正面临着文化进入市场初期所必须应对的一系列问题。适应市场、遵循市场规律的同时并坚守住话剧的底线,是小剧场话剧运作需要秉持的准则,积极获取商业价值,是小剧场话剧得以持续发展并且带动整个戏剧产业和文化产业繁荣的必然选择。 After nearly 30 years of development, Beijing Little Theater Drama has become one of the important representatives of Beijing’s modern culture. It not only has distinctive features and is widely welcomed by the general public, but also faces a series of challenges that culture must deal with when it enters the market problem. To adapt to the market and follow the laws of the market while sticking to the bottom line of drama is the guideline for the operation of drama in small theater and to gain commercial value. This is the inevitable choice for sustainable development of drama in the theater and the prosperity of the entire drama industry and cultural industry.