“互联网+”正在席卷中国社会,互联网思维也随之引起了广泛的关注。本文借鉴互联网思维中的用户思维、简约思维、大数据思维、平台思维的概念探讨传统戏曲保护与传承的新路径。用户思维涉及受众问题,简约思维涉及表现问题,大数据思维涉及资源问题,平台思维涉及整合与开放问题,它们构成了一个完整的逻辑链,有助于我们使传统戏曲的保护与传承紧密地与当代社会结合在一起。 “Internet + ” is sweeping the Chinese society, Internet thinking also will cause widespread concern. This article draws on the concept of user thinking, simple thinking, big data thinking and platform thinking in internet thinking to explore a new approach to the protection and inheritance of traditional Chinese opera. The thinking of users involves audiences, the thinking of simplicity involves performance problems, the thinking of resources involves resources and the thinking of platform involves the issue of integration and opening up. They form a complete logical chain that helps us to closely integrate the protection and inheritance of traditional Chinese operas Contemporary society together.