由于旅游业自身经营环境的复杂性和脆弱性,必须进行危机管理,才能应对突如其来的各种问题,保证平稳快速发展,尤其是城市旅游业的发展,更应该在危机管理上做足功课,本文结合成都市应对“5.12”地震旅游危机的典型案例,对城市旅游危机管理进行讨论。 Due to the complexity and fragility of tourism environment, crisis management must be carried out in order to cope with unexpected problems and ensure a steady and rapid development. In particular, the development of urban tourism should be done more in crisis management. Combined with typical cases of “5.12 ” earthquake and tourism crisis in Chengdu, the city tourism crisis management is discussed.