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现代推销技术是市场营销专业中的一门重要课程,通过教学做一体化教学模式进行职业推销技术能力的培养,促进高技能应用型人才的培养,提高现代推销技术课程教学效率。而且通过现代推销技术教学,进行市场营销专业课程一体化教学,从而构建一种培育式教学模式。
Modern marketing technology is an important course in marketing major. Through the integrated teaching mode of teaching, the modern marketing technology can train the technical ability of professional marketing, promote the cultivation of highly skilled talents and improve the teaching efficiency of modern marketing technology courses. And through the modern marketing of technical teaching, integrated marketing of professional courses to build a training mode of education.