笔者作为国家大剧院艺术普及活动《经典艺术讲堂》的专职主持人,2年主持200多场,与各个表演艺术领域的艺术家近距离的基础交流和合作。本文将以《经典艺术讲堂》为例,主要探讨艺术普及活动中语言传播策略。本文将从语言传播的角度对如何让文艺切实服务于人民群众,创新表达,通过高效的语言传播提升艺术普及的质量。也希望通过本文的研究探讨,总结可操作的方法和规律,加强艺术普及领域语言传播工作者的效率。 As a full-time host of the “Classical Art Lecture Hall” of the National Grand Theater’s art popularization activity, I preside over more than 200 games in two years and have close communication and cooperation with artists in various performing arts fields. This article will take “classical art lecture hall” as an example, mainly discussing the strategy of language communication in art popularization activities. From the angle of language communication, this article will make literature and art serve the masses, innovate and express, and improve the quality of art popularization through efficient language communication. I also hope that through this study, we can summarize operable methods and rules and enhance the efficiency of language communication workers in art popularization.