论文部分内容阅读
企业报的鲜明个性就是“企业性”。企业自办报刊的主要任务就是紧紧围绕企业生产经营这一中心,传播企业文化,弘扬企业创新理念,强化企业思想政治工作。作为报纸“旗帜”和“灵魂”的言论以其特有的地位和作用被越来越多的企业报人所青睐,在各个版面出现的频率也越来越高。这里的言论就是指新闻评论,是社论、评论员文章、短评、编者按、专栏评论、述评等文章的总称。它和新闻报道是报纸上两种主要的文字载体。提笔写新闻评论,选题与立论是要过的第一关,这也正是新闻评论写
The distinctive personality of the corporate newspaper is “corporate.” The main task of enterprises to run newspapers and periodicals is to closely center on the center of production and operation of enterprises, disseminate enterprise culture, promote the concept of enterprise innovation and strengthen the ideological and political work in enterprises. As a newspaper “flag” and “soul” remarks in its unique position and role favored by more and more business people, appear in all sections of the frequency of higher and higher. Here’s remarks refers to the news commentary, editorials, commentators articles, short commentary, editors press, column commentary, commentary and other articles in general. It and news coverage are the two main text carriers in the newspaper. Write pen news comment, topic selection and argument is the first pass, which is also the news comment write