随着互联网技术的快速发展,“微时代”已经悄然步入人们的生活,尤其受到大学生的热烈追捧。本文主要围绕在“微时代”背景下如何开展高校大学生思想政治教育工作展开研究,针对在“微时代”背景下高校大学生政治思想工作所存在的问题,提出可行的具体措施,为新媒体环境下创新大学生思想政治教育工作提供参考。 With the rapid development of Internet technology, “Micro era ” has quietly entered people’s lives, especially by the enthusiastic pursuit of college students. This paper focuses on how to carry out the ideological and political education of college students in the context of “Micro Era ”, and puts forward feasible measures to address the existing problems in the political and ideological work of college students in the era of The New Media Environment to Innovate Ideological and Political Education for College Students.