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中国传统文化历史悠久,将其与现代平面广告设计相结合,能够强化传播的效果。本文立足传统文化与平面广告设计的概念,全面分析了传统文化在现代平面设计中的应用。
With a long history of traditional Chinese culture, combining it with the design of modern print ads can enhance the effect of communication. Based on the concept of traditional culture and print advertisement design, this paper comprehensively analyzes the application of traditional culture in modern graphic design.