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展览是具备多环节、多领域、全方位、多形式、多功能、多渠道等特点的工程,办一场成功的展览,必须从策划阶段开始,到最终的闭馆,做到每项工作安排、衔接到位。其中讲解是展览活动中的重要环节,而这一环节的主体是讲解员,其通过各种方式来清楚的讲述展览的思想及内容等。提升展览讲解艺术水平对于整个展览的效果至关重要。本文从介绍讲解员应遵循的讲解规律入手,分析了讲解的技巧和讲解员应具备的专业素养及讲解中应该注意的事项。
Exhibition is a multi-link, multi-field, all-round, multi-form, multi-functional, multi-channel and other characteristics of the project, to do a successful exhibition, from the planning stage must be started to the final closure, so that each work arrangement , Convergence in place. Among them, the explanation is an important part of exhibition activities, and the main part of this session is a guide who clearly explains the ideas and contents of the exhibition through various means. Upgrading Exhibitions The level of artistry is crucial to the effectiveness of the entire exhibition. This article starts with explaining the rules that the guide should follow and analyzes the skills to explain and the professional accomplishments that the guide should have and the matters that should be noticed in the guide.