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走出国门,参加境外展览已经逐渐成为我国企业了解世界市场,产品推向全球的一条重要途径之一,而贸促机构就是特殊的境外展会的组织者。组织展览会已经成为全国贸促机构的一个重要职能。然而随着展览市场的开放和经济全球化趋势的不可逆转,来自国际、国内的更多机构加入到组织展会的行列中,给贸促机构带来了激烈竞争和空前压力。如何发挥自身优势加大对参展企业的服务力度,在竞争激烈的展览市场特别是出展市场立于不败之地,是摆在贸促机构面前的一个重要课题。
Going abroad and participating in overseas exhibitions have gradually become one of the important ways for Chinese enterprises to understand the world market and products to the world. CCPIT is the organizer of a special overseas exhibition. Organizing exhibitions has become an important function of the CCPIT. However, with the opening up of the exhibition market and the irreversible trend of economic globalization, more institutions from both the international and the domestic markets joined the ranks of organizing exhibitions, bringing intense competition and unprecedented pressure to CCPIT. How to give full play to its own advantages To increase the service to exhibitors, to set an invincible position in the highly competitive exhibition market, especially in the exhibition market, is an important issue before CCPIT.