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1998年,我国六个经济大省的GDP分别为:广东7937亿元、江苏7201亿元、山东7162亿元、浙江4980亿元、河南4330亿元、河北4238亿元(注:四川由于重庆单列为直辖市排位后移,GDP为3580亿元)。六个经济大省可以分为两个梯队,第一梯队是GDP7000亿元以上的粤、苏、鲁(简称“两东一江”),第二梯队是GDP4000亿元以上的浙、豫、冀。产品竞争力是整体竞争力的微观表现,而品牌是产品竞争力的直接反映。直观地看,广东、江苏、山东的迅速发展与其拥有较多赫赫有名的大品牌密切相关。六个经济大省的品牌竞争力分析: 1.从中国“驰名商标”来看,东部、中部、西部地区拥有驰名商标数量和经济发展程度基本吻合;粤、苏、鲁的驰名商标比较集中,均有代表
In 1998, the GDP of China’s six major economic provinces were: Guangdong 739.7 billion yuan, Jiangsu 722.1 billion yuan, Shandong 716.2 billion yuan, Zhejiang 498 billion yuan, Henan 433 billion yuan, and Hebei 420.3 billion yuan (Note: Sichuan is due to Chongqing alone For the ranks of the municipalities, GDP was 358 billion yuan.) The six major economic provinces can be divided into two echelons. The first echelon is Guangdong, Su, and Lu (abbreviated as “two east-one rivers”) with a GDP of over 700 billion yuan, and the second echelon is Zhejiang and Henan with a GDP of over 400 billion yuan. , oh. Product competitiveness is the microcosmic performance of overall competitiveness, and brand is a direct reflection of product competitiveness. Intuitively, the rapid development of Guangdong, Jiangsu, and Shandong is closely related to the large number of famous brands. Analysis of Brand Competitiveness of Six Economic Power Provinces: 1. From the viewpoint of China’s “well-known trademarks”, the number of well-known trademarks in the eastern, central and western regions is basically consistent with the degree of economic development; the well-known trademarks of Guangdong, Suzhou, and Shandong are compared. Concentration, all representative