医药电子商务是制药业和计算机、电信业的结合,其本身应该具有极大的市场潜力。然而,随着美国经济进入低谷,网络经济泡沫的破灭,医药电子商务也步入了艰难的发展时期。1999年5月下旬伴随着全球的网络热潮,尚处在萌芽状态的我国的电子商务也被狂炒了一把,在资本市场中,涉及医药电子商务的海虹控股股票价格从1999年5月的11元被炒到83元。时隔3年,到了2002年1月又跌回11元,除了套牢了一大批的股民外,一切归于平静,电子商务也陷入了停滞不前的状态。 Pharmaceutical e-commerce is a combination of the pharmaceutical industry and the computer and telecommunications industries. It should have great market potential. However, as the U.S. economy has entered a recession and the dot-com bubble burst, medical e-commerce has also entered a difficult period of development. In late May 1999, accompanied by the global Internet boom, China’s e-commerce, which was still in its embryonic state, was frantically fired. In the capital market, Haihong Holdings’ stock price involving pharmaceutical e-commerce was from May 1999. The 11 yuan was fired to 83 yuan. Three years later, by January 2002, it fell back to 11 yuan. Apart from locking in a large number of investors, everything was calm, and e-commerce was stuck in a state of stagnation.