论文部分内容阅读
“如果汽车卖不出去了,汽车厂家该怎么办?”“如果钢铁卖不出去了,钢铁公司又该怎么办?”“我们正面对这样一种窘境,核心业务面临着消失的危机!”日本富士胶片公司会长兼CEO古森重隆所著的《魂の经营》一书以这三句话作为开头。富士胶片公司在数码大潮翻滚、胶片业务江河日下之时,也曾面临何去何从的抉择,企业之基危在旦夕。富士胶片的成功转型是企业家洞悉最优资源,在原有技术上开拓新业务,努力开拓生存空间的过程。
“” “” “” If the steel can not sell out, what should the steel company do? “” We are facing such a dilemma, the core business is facing disappearance The crisis! “Japan’s Fujifilm company president and CEO Goosen reinterpretation of” Soul の business "a book with these three sentences as a beginning. Fuji Photo Film Company tumbling in the digital tide, the film business down the river, but also had to choose where to go, the foundation of the enterprise at stake. The successful transition of Fujifilm is the process by which entrepreneurs explore the best resources, open up new businesses in the original technology, and strive to open up the living space.