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当前,随着世界经济一体化和教育全球化的深入发展,各国为吸引利用国际人才资源,促进经济可持续发展,均非常重视拓展国际教育,吸引外国留学生就读。留学生不仅为留学所在地带来了庞大的学费收入与相关学业消费,还为留学所在地催生了较大规模且快速增长的新兴旅游市场。留学生是旅游消费者中的一个特殊细分群体,有其自身的旅游行为偏好。本文以在青岛的留学生为研究对象,通过对
At present, with the globalization of the world economy and the further development of education globalization, all countries attach great importance to expanding international education and attracting foreign students to attract international talents and promote sustainable economic development. Students not only bring huge tuition fees and relevant academic expenses for studying abroad, but also give birth to the large-scale and fast-growing emerging tourism market where the overseas students are studying. Foreign students are a special segment of travel consumers, with their own preference for travel behavior. This article takes the foreign student in Qingdao as the research object and passes it