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体育消费作为现代生活消费的一个重要内容,其发展不仅对整个社会消费结构的改善、消费模式的转化具有十分重要作用,而且对于拉动社会整体消费,促进我国体育产业的加速发展,都具有十分重要的意义。本文采用文献综述法,对我国体育消费的现状,存在的问题及原因进行了研究,并在此基础上提出了解决问题的几点建议。
As an important part of modern life consumption, sports consumption plays an important role not only in the improvement of the overall social consumption structure and in the transformation of consumption patterns, but also in the promotion of overall social consumption and the accelerated development of the sports industry in our country Meaning. This article uses literature review method to study the current situation, existing problems and reasons of sports consumption in our country, and on this basis puts forward some suggestions to solve the problems.