“草莓音乐节宣扬的是想象力和创新精神,这与陌陌的诉求不谋而合。”草莓音乐节成功地吸引了一大票时尚年轻人的参与,因此也受到了众多互联网公司的青睐,成为它们宣传品牌、进行互动营销的平台。在北京草莓音乐上,京东商城、高德地图、虾米音乐、陌陌、乐视、豆瓣、大姨吗、出门问问、知乎等互联网公司纷纷亮相,通过互动的方式,打通线上与线下,从而实现宣传品牌、拉拢 “Strawberry Music Festival is to promote the imagination and innovative spirit, which is consistent with the appeals of street-level. ” Strawberry Festival has successfully attracted a large number of fashion young people involved, it has also been a lot of Internet companies Of all ages, as they promote the brand, interactive marketing platform. In the Beijing Strawberry Music, Jingdong Mall, High German map, shrimp music, street unfamiliar, music, watercress, aunt you go out to ask, know, etc. Internet companies have unveiled, through an interactive way to get through online and offline, In order to achieve publicity brand, draw