我国零售业在市场经济体制有效引导下,通过连锁经营取得了显人的成绩。随着外资的进入和国内零售企业的竞争实力不断增强,我国零售连锁业正迎来新一轮的竞争和发展机遇,就现实而言,连锁经营的规范运作和不断发展才是我国零售业的发展的根本。 Under the effective guidance of the market economy system, China’s retail industry has made remarkable achievements through the chain management. With the entry of foreign capital and the growing competitive strength of domestic retail enterprises, China’s retail chain industry is ushering in a new round of competition and development opportunities. In reality, the normal operation and continuous development of the chain operation The fundamental development.