每一份广告作品都会给人们留下不同的艺术美感和特别的内心感受,一千个读者就有一千个哈姆雷特,所以创造的思维是广告设计中不可缺少的部分,没有创意也就没有了广告,那么什么是创意元素呢?我们怎样来把握创意的尺度,让大众接受我们的作品呢?作为一个优秀的设计师我们就要将不同的元素融合,创造出更好的作品。 Each advertising work will give people a different artistic beauty and special inner feelings, a thousand readers have a thousand Hamlet, so the thinking is to create creative advertising design is an integral part of, there is no idea there is no Advertising, then what is a creative element? How do we grasp the scale of creativity, let the public accept our works? As a good designer, we will integrate different elements to create a better work.