电子商务是整个贸易活动的电子化,是一种全新的贸易形式和手段,对流通领域有着直接的影响,同时,它又是网络技术的应用成果,互联网本身所具有的开放性、全球化、低成本、高效率的特点,已成为电子商务的内在特征,并使得它大大超越了作为一般贸易手段的内在价值,对社会经济生活发生深刻影响.在整个电子商务的发展中,流通领域的应用具有先导性,推进流通领域的电子商务不仅有助于流通产业自身的技术创新与发展, Electronic commerce is the electronicization of the whole trade activity. It is a brand new form and means of trade, which has a direct impact on the circulation field. At the same time, it is also the result of the application of network technology. The Internet itself has openness, globalization, Low cost and high efficiency have become the intrinsic characteristics of e-commerce and have made it far beyond the intrinsic value of the general trade means and have a profound impact on the social and economic life.In the development of e-commerce, the application of the circulation E-commerce that is pioneering and promoting circulation not only helps its own technological innovation and development in the circulation industry,