文章在概括介绍Google在线图书馆计划背景、信息源及版权处理策略的基础上,深入分析了其给图书馆、出版商及网络环境下著作权中合理使用原则带来的影响。与此同时,作者还从文化对抗、抢夺数字市场角度阐述了社会各界给Google在线图书馆计划带来的竞争压力,旨在启发人们对未来全球化搜索趋势的思考。 Based on a brief introduction of Google Online Library program background, source of information and copyright strategy, the article deeply analyzes its impact on the principle of fair use of copyright in libraries, publishers and the Internet. In the meantime, the author also expounded the competitive pressure brought by various circles of society from the perspective of cultural confrontation and robbing of the digital market in order to inspire people to think about the future globalization search trends.