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近年来,嘉兴日报报业传媒集团审时度势,适时调整发展战略,在借鉴媒体同行发展经验的同时,结合地域特点和自身优势,以提升重大主题报道的创新力、品牌建设的影响力、办报规模的辐射力、广告经营的开拓力为抓手,“四力”齐发,夯实新形势下的党报发展力,实现了新闻宣传与广告经营的双丰收。仅2013年,集团所属两家纸媒《嘉兴日报》和《南湖晚报》就有190多件作品获市级以上各类新闻奖,在全省地市报中名列前茅。在2013中国企业领袖与媒体领袖年
In recent years, Jiaxing Daily newspaper media group to assess the situation, adjust the development strategy in a timely manner, drawing on the experience of the development of media counterparts at the same time, combined with geographical features and their own advantages, to enhance the major theme of innovation, brand building influence, Of the radiation force, the pioneering power of advertising business as the starting point, “Four Power ” all the way, consolidate the development of the party newspaper under the new situation, to achieve a double harvest news media and advertising. In 2013 alone, more than 190 works of more than 190 works by the Group’s two paper media outlets, Jiaxing Daily and Nanhu Evening Post, won all kinds of news awards above municipal level, ranking among the best in the province’s municipal newspapers. In 2013 China Business Leaders and Media Leaders Year