在移动互联时代赢得竞争优势的关键是:理解新时代发展的驱动力量与竞争优势的新来源,进而在这个基础上重新设计商业模式,并实现商业模式的升级与转换。在移动互联时代,传统的工业思维被颠覆,新的商业逻辑亟待创建,企业家及管理者期望拥有新的管理工具,实现构建新竞争优势的目标。为此,我们需要重新设计商业模式竞争力模型,明确基本的商业模式,以新的视角去认识竞争 The key to gaining a competitive advantage in the era of mobile Internet is to understand the new sources of driving forces and competitive advantages in the development of the new era and to redesign the business model and to upgrade and transform the business model on this basis. In the era of mobile Internet, the traditional industrial thinking is subverted, new business logic needs to be created urgently, and entrepreneurs and managers expect to have new management tools to achieve the goal of building a new competitive advantage. To this end, we need to redesign the business model competitiveness model, clear the basic business model, to understand the competition with a new perspective