【摘 要】
:
一个地方家电企业,因为质量不比别的家电差,价格低廉,售后服务做得也颇到位,在地方市场有一席之地。然而,一个营销的疏忽几乎让它顷刻崩盘。企业内部电话号码调整,原来的客服电话改
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一个地方家电企业,因为质量不比别的家电差,价格低廉,售后服务做得也颇到位,在地方市场有一席之地。然而,一个营销的疏忽几乎让它顷刻崩盘。企业内部电话号码调整,原来的客服电话改为车间电话,负责电话调整的后勤人员没有及时通知营销部。正好有消费者按照原号码进行投
A local appliance business, because the quality is better than any other home appliances poor, low prices, after-sales service is also done quite well, have a place in the local market. However, a negligence in marketing almost caused it to crash instantly. Internal phone number adjustment, the original customer service call to the workshop telephone, the telephone staff responsible for the adjustment did not promptly notify the marketing department. There are just consumers according to the original number to vote
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