销售促进策略作为一种有效的促销手段,对消费者、中间商、销售人员有着强烈的刺激性,同时它本身也有致命的弱点。所以我们应重视实施与控制该策略时的有关问题,审时度势地运用好它。 Sales promotion strategy as an effective marketing tool for consumers, middlemen, sales staff has a strong stimulus, but it also has its own fatal weaknesses. Therefore, we should attach importance to the implementation and control of the strategy of the relevant issues, the size of the situation to make good use of it.