“一带一路”是以习近平为总书记的党中央,为实现中华民族伟大复兴中国梦提出的重大战略构想,也是中国根据古丝绸之路留下的宝贵启示,为世界提供的一项充满东方智慧的发展方案。丝绸之路既是一条跨越时空的商贸之路,也是沿线各国人民的精神纽带。广播电视媒体如何服务国家发展战略,履行“联结中外,沟通世界”的职责和使命,需要我们深刻认识丝绸之路所承载的文化内涵及其传播价值,在内容、形式、方法、理念等方面不断创新,使其成为新时期对外传播 The “Belt and Road” is a major strategic plan put forth by the party Central Committee with Xi Jinping as general secretary and for realizing the great rejuvenation of the Chinese Dream of the Chinese nation. It is also a valuable piece of information that China has provided to the world based on the valuable revelations left by the ancient Silk Road Oriental wisdom of the development program. The Silk Road is not only a road of commerce that spans time and space, but also a spiritual link between people of all countries along the line. How to Serve the National Development Strategy and Perform the Duty and Mission of “Connecting China and Foreign Countries and Communicating the World” in Radio and Television Media Need Us to Deeply Understand the Cultural Connotation and Spread Value of the Silk Road, in Content, Form, Method and Idea In the aspect of continuous innovation, it has become an external communication in the new era