近年来,随着我国改革开放的不断深入,经济建设得到了迅速的发展,伴随而起的广告业也日益兴旺。因而,在广告牌结构设计中,对其造型、规模及效益等方面的要求也不断提高。大型广告牌属永久性建筑物,其位置一般处在公共场所、繁华闹市地带,并且多数是建在已建建筑群中,因此,在满足广告效果的前提下,其结构的安全性尤其重要。另外,其基础工程的施工一般受邻近已建建筑物的制约影响比较大。本文根据某火车站站前广场两侧的广告牌结构工程设计及实际施工的经验,对大型钢结构广 In recent years, with the deepening of China's reform and opening up, rapid economic development has been achieved and the accompanying advertising industry is also booming. Therefore, in the billboard structure design, its shape, size and effectiveness of the requirements are also rising. Large billboards are permanent buildings, their location is generally in public places, busy downtown areas, and most are built in the building complex, therefore, to meet the advertising premise, its structural safety is particularly important. In addition, the construction of its basic works is generally affected by the constraints of neighboring buildings has been relatively large. This article according to a station square on both sides of the square billboard structure engineering design and practical experience in construction, large-scale steel structure wide