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19世纪末,随着工业化和城市化进程的加快,美国经济飞速发展,大都市开始初具规模,都市商场中商品种类琳琅满目,美国社会开始逐渐步入大众消费时代。人们的消费目的不是为了实际生存需要的满足,而是为了欲望的满足。消费不仅仅是一种经济关系,更重要的是一种文化现象。也就是说,人们消费的目的不再是商品的使用价值,而是消费商品中在一种文化下的符号象征意义。英国学
In the late 19th century, with the acceleration of industrialization and urbanization, the rapid economic development in the United States started to take shape and metropolises began to take shape. The variety of goods in urban shopping malls was dazzling and the American society began to gradually enter mass consumption. The purpose of consumption is not to meet the needs of actual survival, but to satisfy the desire. Consumption is not just an economic relationship, but more importantly, a cultural phenomenon. In other words, the purpose of people’s consumption is no longer the value of the use of goods, but symbolic meaning of the symbol of a culture in consumer goods. British studies