所谓自办发行，是指由出版社直接向销货店征求订数，由出版社负责本版图书的储备并办理图书的发运或出版社委托发货店代办的各种图书销售。在计划经济体制下，图书这种特殊商品也和其他商品一样，实行统购统销。改革开放以后，在巾场经济大潮的冲击下，图书的销售模式发生了很 The so-called self-publishing, refers to the press directly to the sales shop for a set number, by the publisher is responsible for the reserve of the book and handle the book’s shipping or publishing agency commissioned a variety of book sales agency sales. Under the planned economy, books and special commodities like other commodities are subject to the unified monopoly for marketing. After the reform and opening up, in the towel market economy tide under the impact of the book sales model occurred very