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在日本人的血液里,普遍流淌着一种不安全感。日本的企业则以“社会的公器”为己任,认真对待消费者的不安全感——这就是他们的社会责任。孕育了这种社会责任的意识形态,深深扎根在日本制造产业的产品设计理念中,并最终固化于日本社会的各个产业法案。
In the Japanese blood, a general feeling of insecurity. Japanese companies take “social public morality” as their own duty and take consumers’ insecurities seriously - that is their social responsibility. This ideology of social responsibility has been nurtured and deeply rooted in the product design philosophy of manufacturing industries in Japan and finally solidified in various industrial laws in Japanese society.