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近十年来,各地电台系列台以迅猛之势发展,为丰富人们的精神文化生活,促进市场经济建设、发展起到了不可低估的作用,但与此同时,一些系列电台的弊端也日渐显露,尤其是太多、太滥的各类保健品专题节目充斥广播,因把握上的偏差,在社会上造成了许多不良影响。广播中的保健品专题节目,一般采用“节目主持人+厂家约请的专家+听众热线电话参与”这种形式,对听众起到潜移默化的作用。因此,一些保健品厂家往往出钱雇请有关人员冒充病员、家属当媒子,
In recent ten years, the radio stations in various regions have been developing rapidly with the trend of rapid development, which has played an important role in enriching people’s spiritual and cultural life and promoting the construction and development of the market economy. At the same time, the drawbacks of some series of radio stations have become increasingly apparent. In particular, Too many, too abusive variety of health products feature programs full of radio, due to grasp the bias in the community has caused many adverse effects. Broadcast health products special programs, the general use of “program host + manufacturers invited experts + listeners hotline participation” in this form, the audience play a subtle role. Therefore, some health care products manufacturers often pay to hire the staff to impersonate the sick, family members as the media,