2003年,昆明电视台收入达八千多万元,在完成台里预期的广告创收任务基础上,比2002年增长28%。同时,我台一套《新闻综合频道》和五套《影视频道》两个主打频道的收视率及市场份额地位进一步得以稳固,为2004年的经营打下了坚实基础。2003年,有种种不利于电视台广告经营的因素,昆明台全年的广告经营受 In 2003, the revenue of Kunming TV reached more than 80 million yuan, up 28% over 2002, on the basis of the expected revenue from advertising and advertising in Taiwan. At the same time, the ratings and market share of the two flagship channels, “Channel News Channel” and Channel “Channel 5”, have been further consolidated, laying a solid foundation for the operation in 2004. In 2003, there are various factors that are not conducive to the commercial operation of television stations. Kunming TV’s advertising business throughout the year