在一些研究中,公开权、形象权与商品化权一般表述均为right of publicity的不同翻译。然而,公开权、形象权和商品化权是否为同一个权利在不同的语境下有不同的回答。而对三者的定义和范围的探究对于该项权利保护宗旨、是否应纳入立法有重要的影响,以便更好地指导实践。 In some studies, the general expression of the right of publicity, the right of image and the right of commercialization are all different translations of the right of publicity. However, whether the public right, the image right and the commercialization right have the same rights have different answers in different contexts. However, the exploration of the definition and scope of the three factors has an important influence on whether the purpose of the protection of the right should be incorporated into the legislation so as to better guide the practice.