当战略定位不清晰时,遭遇瓶颈绝非偶然。电信号码百事通自2005年年末推出以来,一直是业内关注的热点。在中国电信内部,更是将号码百事通视为关乎电信战略转型的重点业务,中国电信集团于2007年8月专门为该业务在上海成立了号码百事通信息服务有限公司。在电信的大力推广下,号码百事通业务短期内取得了快速增长,连续3年业务收入增长率超过50%, When the strategic positioning is not clear, the bottleneck encountered by no accident. Since its introduction in late 2005, Trunkwire has always been a hot spot in the industry. In China Telecom, it is the number of Pepsi communications as the strategic focus on the telecommunications business transformation, China Telecom Group in August 2007 specifically for the business in Shanghai set up a number Pepsi Information Services Limited. In the promotion of telecommunications, the number of PepsiCo business has achieved rapid growth in the short term, for three consecutive years of business revenue growth rate of more than 50%