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本文首先介绍了牡丹江森林旅游资源发展现状,进而分析了牡丹江森林旅游产品开发原则,最后提出了推出系列化森林旅游产品、充分发挥森林旅游的保健功能、提高牡丹江森林旅游的知名度等牡丹江森林旅游产品开发策略。本文通过探索加大牡丹江森林旅游的开发,以解决旅游淡季(春、秋季)过淡问题,实现客源互动、资源共享、优势互补。
This paper first introduces the present situation of Mudanjiang forest tourism resources development, and then analyzes the principle of Mudanjiang forest tourism product development. Finally, it puts forward the introduction of series of forest tourism products, give full play to the health care functions of forest tourism, improve the visibility of Mudanjiang forest tourism and other Mudanjiang forest tourism products development strategy. This paper explores the development of forest tourism in Mudanjiang to explore the problem of over-light tourism in the off-season (spring and autumn), to realize the interaction between tourists and resources, and complement each other’s advantages.