连续报道属于深度报道范畴,它是报纸为了与电子新闻对抗和竞争而产生的一种报道形式。连续报道主要用于对重大题材或正在发展过程中的事件在一定时期持续进行报道,不断从新的角度反映过程的进展及其在社会上引起的反应,达到突出宣传的效果。从宣传内容上分,连续报道有过程报道、反应报道和追溯性报道。从宣传功能上分,连续报道可分为推进性报道、探索性报道和揭露性报道。连续报道是一种宣传威力很大的报道形式,运用得好,可以加深读者的印象,提高报纸的影响和声誉,可以推动实际工作的开展,促进改革的深化。研究报纸连续报道的特点,对于写好连续报道大有裨益。 Continuous coverage is a category of in-depth coverage that is a form of coverage of newspapers in order to compete with and compete with electronic news. Continuous reporting is mainly used for continuous reporting on major topics or ongoing events in a certain period of time, constantly reflecting the progress of the process and its socially-induced reactions from a new perspective, and achieving prominent publicity results. Subdivided from the propaganda content, continuous coverage of process reports, response reports and retroactive reports. From the propaganda function points, continuous coverage can be divided into promotional reports, exploratory reports and expose reports. Continuous reporting is a highly publicized form of reporting. Using it well, it can deepen the impression of the readers and enhance the influence and reputation of the newspaper. It can promote the actual work and promote the deepening of the reform. Studying the characteristics of continuous coverage of newspapers is of great benefit to the success of writing reports.