市场经济的开放性、多元性和流动性,使企业经营时时充满着艰难、曲折与风险。怎样才能占领市场,取得良好的经济效益,有人说经营者应具有战略家的眼光,军事家的谋略。这话无疑是对的,它从一个方面道出了经营制胜的客观规律。但深一层追究,企业家的“眼光”何以能见常人所未见,其“谋略”何以能胜人一筹,这其中还有一个至关重要的条件—— The openness, diversity, and liquidity of the market economy make the business operations always fraught with difficulties, twists, and risks. How can we occupy the market and achieve good economic returns? Some people say that managers should have the vision of a strategist and the strategist of a military strategist. This is undoubtedly true. It shows the objective law of success in one aspect. However, on a deeper level, the entrepreneur’s “eyesight” can not be seen by ordinary people. Why does the “strategy” of the entrepreneur win the battle? This is also a crucial condition –