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电子商务必然引起商业企业经营模式的巨大变革。由电子商务为基础而产生出来的新事物 ,网上商场 (又称为虚拟商场 )这一新业态 ,将是新世纪前期迅速发展的一种商业形式 ,商业企业应以积极的态度认真对待这一新生事物。
E-commerce will inevitably lead to a drastic change in the business model of commercial enterprises. The new format created by e-commerce and the new format of online shopping mall (also known as virtual shopping mall) will be a rapidly developing commercial form in the early 21st century. Commercial enterprises should take this attitude seriously New things.