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随着时代的进步,旅游慢慢成为了人们主流的娱乐方式,在节假日选择旅游度假的人日渐增多。大连作为海滨城市,成了旅游度假的首选。选购旅游纪念品是旅游度假的一个重要环节,既能满足人们精神和物质上的需求,又可以拉动当地的经济。所以,本文对大连旅游纪念品设计和市场现状进行调查分析,这对于大连旅游业的发展是起到积极作用的。
With the progress of the times, tourism has gradually become the mainstream of people’s entertainment, choose holidays in the holiday growing number of people. Dalian as a coastal city, has become the first choice for holiday travel. The purchase of tourist souvenirs is an important part of tourism and vacation, both to meet people’s spiritual and material needs, but also to stimulate the local economy. Therefore, this article investigates and analyzes the design and market status quo of Dalian souvenir tourism, which plays an active role in the development of tourism in Dalian.