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在宝马效力13年后,凯文·莱斯(Kevin Rice)再次回到老东家麾下。10月28日,马自达宣布,莱斯已经进驻位于德国Oberursel的马自达欧洲研发中心,担任欧洲区域新任创意总监,未来他将带领马自达设计团队深入开发“魂动”设计语言。莱斯上次在马自达效力是1995年至2000年期间,彼时他以高级设计师的身份在马自达欧洲研发中心工作,提出了诸多设计创意,曾领导开发了于1999年法兰克福车展中亮相的Neospace概念车。加盟宝马后,莱斯负责了多款车型的外部设计开发,包括新款宝马3系及4系轿车。马自达欧洲首席设计师皮特·波特韦斯特(Peter Birtwhis-
After 13 years in the BMW, Kevin Rice once again returned to the old club. On October 28, Mazda announced that Rice has been stationed at the Mazda European R & D center in Oberursel, Germany, as the new creative director of the European region. In the future, Mazda will lead Mazda’s design team to develop “Soul Motion” design language. Les was the last to work in Mazda between 1995 and 2000, when he worked as a senior designer at the Mazda European R & D Center, put forward many design ideas and led the development of the 1999 Frankfurt Motor Show debut Neospace Concept cars. After joining BMW, Rice is responsible for a variety of models of external design and development, including the new BMW 3 Series and 4 Series sedan. Mazda’s European chief designer Peter Birtwhis-