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日前,由清华大学出版社出版的《中小企业的成功范式:心力管理解读》一书正式上架发行,与读者见面了。本书由清华大学经济管理学院人力资源系原主任、博士生导师张德教授策划、组织、执笔与统稿。从心力管理的维度、价值基础、方法论、驱动机制、哲学前提、实施艺术、目标模式等方面对《心力管理》(上海人民出版社出版)进行了解读,并从文化视角研究企业管理,重点探讨中小企业的成功之道,对于研究中国经济的崛起之路,研究中国中小企业振兴之路,无疑提供了一把文化钥匙。
A few days ago, published by Tsinghua University Press, “SME success paradigm: Interpretation of the psychic management,” a book was officially released to meet readers. Book by the Department of Human Resources, Tsinghua University, Department of Human Resources, former director, doctoral tutor Professor Zhang De planning, organizing, writing and drafting. The “Mind Management” (Shanghai People’s Publishing House) is read from the dimensions of psycho-physical management, value foundation, methodology, driving mechanism, philosophical premises, artistic implementation, and target mode, and the corporate management is studied from a cultural perspective. The success of small and medium enterprises, for the study of the rise of China’s economy, the study of China’s SME revitalization of the road, no doubt provides a cultural key.