Bosideng, the largest down clothing rm in Asia with over 10,000 retail outlets, launched its multimillion pound flag ship store on South Molton Street on Thursday 26 July. The store will mainly house its Autumn/Winter 2012 premium menswear collection for the European market, designed by Nick Holland and Ash Gangotra. South Molton Street is one of the most prestigious and expensive retail addresses in London. Bosideng, the largest down clothing rm in Asia with over 10,000 retail outlets, launched its multimillion pound flag ship store on South Molton Street on Thursday 26 July. The store will mainly house its Autumn / Winter 2012 premium menswear collection for the European market, designed by Nick Holland and Ash Gangotra. South Molton Street is one of the most prestigious and expensive retail addresses in London.