随着诸多企业在市场经济中竞争态势日益激烈,大客户成为了决定企业能否出奇制胜的关键因素,做好大客户营销工作已经成为了一项重要的工作,对企业的生存发展具有重大的战略意义。 With many enterprises becoming increasingly competitive in the market economy, large customers have become the key factor in determining whether an enterprise can win surprisingly. To do a good job in marketing large customers has become an important task and a major strategy for the survival and development of enterprises significance.