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随着智能技术的发展,手机逐渐成为新媒体时代主要的新闻传播媒介,其便捷性、及时性、互动性的特点使得手机用户在网络用户中的占比逐年攀升。随着物质生活的改善,人们对于体育新闻的需求也呈多样化发展趋势,而体育新闻的时效性,使得其与手机媒介之间形成了天然的联系,基于此,本文从手机媒体的优势出发,结合体育新闻的传播特点,阐述手机媒体对体育新闻传播的影响,进而对手机媒体与体育产业的发展前景进行思考。
With the development of smart technologies, mobile phones have gradually become the major news media in the era of new media. The features of convenience, timeliness and interactivity make the proportion of mobile phone users among network users year by year. With the improvement of material life, people’s demand for sports news also shows a diversified development trend. However, the timeliness of sports news makes it have a natural connection with mobile media. Based on this, this article starts from the advantages of mobile media , Combined with the characteristics of the spread of sports news, elaborated on the impact of mobile media on sports news distribution, and then on mobile phone media and sports industry development prospects.