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文化创意产业是伴随高新技术的发展而衍生的一种新兴的、智慧与科技融合的经济形态,我国明确提出发展文化创意产业的主要任务,安徽省也正在制定全省的文化创意产业发展规划。面对金融危机,凤阳在转型发展中把发展文化创意产业作为一个选项,来进一步增加和丰富第三产业的内涵,调整和改善产业结构。本文对凤阳文化创意产业的优势、劣势、机遇和威胁经SWOT分析,得出了若干对策和建议。
The cultural and creative industries are a new form of economic development that is accompanied by the development of high and new technology and integrate the wisdom and science and technology. China clearly proposed the major task of developing the cultural and creative industries. Anhui Province is also formulating the development plan of the province’s cultural and creative industries. Facing the financial crisis, Fengyang used the development of cultural and creative industries as an option in the transformation and development to further increase and enrich the connotation of the tertiary industry and to adjust and improve the industrial structure. This article gives some countermeasures and suggestions on the advantages, disadvantages, opportunities and threats of Fengyang Cultural and Creative Industries through SWOT analysis.