重点是我们能否做到完全的精准。我认为,精准找到目标用户,进行投放并不意味着达到了广告效果。或许,移动的使用场景和广告的关联越来越重要,大家可通过实践来判断这一点。实际上,我们要看清楚自己的营销目的,根据营销目的确定使用的手段和方式去接触用户再进行沟通。 The point is whether we can achieve complete precision. In my opinion, pinpointing and targeting the target user does not mean that the ad has been delivered. Perhaps, the use of mobile scenes and advertising more and more important, we can judge this by practice. In fact, we have to see clearly their marketing purposes, according to the purpose of marketing to determine the means and methods used to contact users and then communicate.