企业文化是企业在市场竞争环境下不断发展、做强做优的核心竞争力。构建和实施适应市场竞争的企业文化,要求企业的领导者自始至终坚持以职工为本,体现职工在企业文化中的主体地位,实现企业文化认同基础上的职工行为的自觉,促进企业和职工同创共赢,和谐发展。 Corporate culture is the continuous development of enterprises in the competitive environment, stronger and better core competitiveness. Construction and implementation of corporate culture to adapt to market competition requires business leaders to adhere to employee-oriented throughout, reflect the dominant position of employees in the enterprise culture, and realize the consciousness of employee behavior based on corporate culture identity, and promote co-creation between enterprises and employees Win-win situation and harmonious development