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电商人才培养事关区域内电子商务健康、持续发展,电子商务专业毕业生就业率和对口率较低,反映高职电子商务人才培养模式的同质化与不足。本文以区域特色新视域审视传统高职电商人才培养模式的困境,提出服务区域特色经济的“1+X+Y”协同创新型创业人才培养模式。
E-commerce personnel training is related to the healthy and sustained development of e-commerce in the region. The employment rate and counterpart rate of e-commerce graduates are low, which reflects the homogeneity and deficiency of e-commerce talent training mode in higher vocational schools. This paper examines the predicament of traditional higher vocational e-commerce talents training mode from a new perspective of regional characteristics and puts forward a training mode of “1 + X + Y” collaborative and innovative pioneering talents serving regional economy.